Your Comprehensive Shopping Guide to The Top Sales Events in the US

August 22, 2023
Your Comprehensive Shopping Guide to The Top Sales Events in the US

Are you a savvy shopper always on the lookout for the best deals for your next shopping spree? From the excitement of Black Friday to the convenience of Cyber Monday, the US hosts a plethora of sales events that offer incredible discounts on everything from gadgets and fashion to home essentials.

Whether you're a bargain-hunting pro or just dipping your toes into the world of sales, this comprehensive guide will help you navigate through the year's biggest shopping events.


New Year’s Day: Major retailers like Amazon, Target, and Walmart typically organize a New Year's sale with significant price drops and discounts. This is mainly because they need to clear their store or warehouse shelves in order to make space for new inventory that they intend to offer for sale.

Martin Luther King Jr. Day: Every extended holiday weekend in the United States is the best time for shopping discounts. The MLK Weekend on 16th of January will bring you excellent deals on winter clothing, bedding, cosmetics, and household items.

January White: The sales go on for the whole month. It’s a perfect time if you need bedding, linens, towels, sheets, or bath essentials. Renowned retailers such as Wayfair, Bed Bath & Beyond, Lowe’s, and Macy’s are known some of the most incredible white sales, with discounts ranging from 40% to 60%. Additionally, the introduction of new television models, digital cameras, and furniture presents an opportunity to benefit from department stores' eagerness to sell off their previous inventory at discounted rates.


Valentine Day’s: Due to intense need of jewellery, perfume, as well as the competition among the sellers, you can anticipate price drop on various categories of high-quality jewellery in the weeks leading up to Valentine's Day, or even after the date. As the 14th of February ends, significant discounts on chocolates can be found at retailers such as Target and Walmart.Top of Form

President’s Day: On the 20th February, during this extended three-day weekend, it's a perfect opportunity to shop for furniture, appliances, and household items. Prominent stores like Walmart, Wayfair, and Lowe's will have discounts of over 40% on specific products. Keep an eye out for excellent offers on a wide range of items and substantial purchases, including clothing, flat-screen TVs, and laptops, refrigerators, washing machines, and other significant appliances.

March & April

St Patrick’s Day: Even though it's not a significant sales event, the period around St. Patrick's Day, including the week before, presents a favourable opportunity to discover discounted Irish-inspired jewellery and other gifts with a green theme. You'll see attractive bargains on attire and items in shades of green.

Easter: Search for discounts at department stores on children's attire, women's clothing, and even men's suits, shirts, and ties. This is when stores promote the introduction of new collections of clothing suitable for warmer weather. Additionally, from March until May, you should start seeking travel deals before the onset of the summer travel season.


Mother’s Day: Several weeks prior to May 14th, begin your search for discounts on items like jewellery, fragrances, and presents for your mom. Thanks to numerous sales that retailers specifically provide for Mother’s Day, you can even save big on flowers and women's clothing.

Memorial Day: As the month comes to a close, during the weekend of the 29th of May, make sure you seize big sales at electronic retailers like Dell, Best Buy, and others. It’s the perfect time to buy electronics, laptops, and flat-screen TVs.


Father’s Day: The 19th of June in the US is the time you focus on men clothing for custom present for your dad. As Father's Day approaches, incredible sales at hardware stores and large retailers like Lowe's and Home Depot will also occur, providing you a wide range of hand tools including ratchet sets, cordless power tools, drills, and sanders.

July & August

Independence Day: The fourth of July can offer shoppers huge discounts on summer celebration essentials like party supplies, swimsuits, sandals, and beach towels. Americans can also maximise savings on barbecue grills and outdoor furniture for some perfect camping trips.

Back-to-school sale: There will be fantastic offers on a range of products including summer clothing, bundled packages for dorm rooms (imagine charming bedding and decorations), as well as school and office supplies like computers, modest-sized electronics and stationery

Amazon Prime Day (11-12 August): Among the highly awaited sales events annually, Prime Day is a great occasion for technology and gadgets. Even more beneficial for consumers is that competitors like Walmart's Big Save and Target's Deal Days will offer discounts comparable to Amazon's offerings.


Quite similar to July and August sale events, September is still the time for deals hunters to catch attractive discounts on summer clothing and outdoor gears, as well as back-to-school products as summer comes to an end and many students just starts commencing the new semester.

Labor Day: The Labor Day weekend (the 4th of September) presents an excellent opportunity for shopping for household appliances, furniture, and mattresses. During this break, there are sales on mattresses, appliances, household items, and technology. Major retail outlets typically provide discounts ranging from 20% to 50%.


Columbus Day: This occasion is observed on the second Monday of October. Although this extended October weekend is becoming less popular, there will still be opportunities to discover discounts on apparel and household items. You can come across excellent bargains on furniture, mattresses, and recliners as early holiday shoppers seek to enhance their homes for the upcoming holidays. Holiday-related products are beginning to stock the shelves, and if you know where to look, you might find some on clearance.

Halloween: October revolves around Halloween, and retailers present excellent offers on costumes, candy and spooky decors. If Halloween isn't your cup of tea, be on the lookout for discounts on outdoor equipment, as retailers are making space for winter merchandise by reducing their stock.


Black Friday: The biggest sales event of the year! If you haven’t known, Black Friday is intended for in-person shopping at physical stores. You'll discover numerous products on sale on the internet, and we recommend actively seeking out these deals. There are also websites that help you find Black Friday deals easily and effortlessly. However, items like toys, bedding, outdoor and fitness equipment, and tools are examples of things that can be obtained at better prices during other times.

Cyber Monday: This occasion is often seen as a digital version of Black Friday. A plethora of gadgets, devices, and appliances can be found. Technological items like phones, earbuds, Bluetooth speakers, and cameras come with substantial discounts, along with essentials such as food processors, slow cookers, and espresso machines. Cyber Monday has earned its reputation for offering remarkable deals on electronics, including TVs, laptops, computers, gaming consoles, printers, and various other tech products.

Other sales events during the month: Thanksgiving, Veteran’s Day, Singles Day


Super Saturday: On the Saturday prior to Christmas, retailers offer an excellent opportunity for customers to purchase final-minute presents. Numerous merchants provide price drops, deals, and discounts on apparel, jewellery, and electronics.

New Year’s Eve: This is a favourable occasion for shopping for your dear ones. The ultimate Saturday preceding Christmas attracts late shoppers and those who tend to delay, enticing them with sales and price drops on particular items such as apparel, toys, and specific household appliances.

No matter the season, you can always indulge in a shopping spree with remarkable sales events that can save you a fortune. Remember, each sales event has its own unique offerings, so plan your shopping strategy wisely and make the most of these opportunities to bring home your favourite items at unbeatable prices.

We hope with this guide, you are confident to make informed decisions and enjoy the thrill of shopping with big discounts during the biggest sales events in the US.

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